2020 Color Report

With a new season comes new trending colors! Fall and winter often see darker earth tones, bold blues and deep reds, but this year we're also seeing the vibrant personality of a yellow. Incorporating these trending colors into new merch is a fun way to stay on trend, while still sticking to the styles you love. Use these colors to select your next custom drinkware, layering pieces or accessories and stay on trend!

Military Olive

Shades of olive green are very easy to incorporate into your wardrobe, as they often find themselves considered an earth tone. By easily complementing any neutral color, military green brings depth and a touch of richness to your color palette.

Pairs well with the following logo colors: Beige, camel, maroon, navy, gray and blush pink

Merch Inspiration:

    

 

Almond Oil

A creamy, off white piece is often timeless and classic. Shades of ivory and light beige can bring a warm aesthetic to any ensemble, and are also standout choices for modern accessory colors. This color adds an elevated touch in comparison to a classic bright white.

Pairs well with the following logo colors: Charcoal, red, classic blue, and olive green

 

Merch Inspiration:

    

Classic Blue

There's a reason why Pantone named Classic Blue as the 2020 Color of the Year. Classic Blue appears in nearly every product category, and is the perfect mixture of bold and versatile. Classic Blue can be found in a few of our best selling pieces from our favorite brands, and we think it will hold its reputation for years to come.

Pairs well with the following logo colors: White, gold, kelly green, orange, and silver

 

Merch Inspiration:

    

Burnt Henna

As a sophisticated mix of brown and red, this color brings a serious autumn mood. Reflective of a popular color found in nature this time of year, shades of dark reddish-brown are a winning choice for both men and women alike.

Pairs well with the following logo colors: Ivory, light gray, olive green and camel

 

 

Merch Inspiration:

     

Sandstone

As an earth tone with just the right amount of warmth, this color can be paired with nearly any other neutral or dark color. Adding shades of camel, nude and tan can create the perfect fall and winter color combination. Add a sandstone accessory for an easy, subtle use of this trend.

Pairs well with the following logo colors:  Classic blue, maroon, olive green, black and chocolate brown

Merch Inspiration:

    

Green Sheen

Perhaps the most unexpected of the fall and winter color trends, this vibrant citron-like color creates an eye catching moment that other colors can fall short of. Although it may surprise you, these bold yellow-green colors can be mixed into your every day wardrobe easier than you might think.

Pairs well with the following logo colors: Light gray, navy, black, and white

Merch Inspiration:

     

Sleet

As year-after-year favorites, dark chromes and neutral grays create the ideal canvas for fall and winter layering. If you're looking for a dependable, timeless color choice, a medium grey is a safe play, and you'll still be on trend.

Pairs well with the following logo colors: Sky blue, red, white, and beige

Merch Inspiration:

    

Pro-Tips for Including Trending Colors into Your Merch:

• If you've chosen to stick to a staple color for your merch, such as black or white, try incorporating these colors into your logo design! Even if your typical brand colors do not include this color palette, trying something new can be a fun way to refresh your brand for a new season. Experiment with high contrast color schemes to create eye catching swag. For example, a green sheen colored logo decoration paired with a light grey product will make sure no one can miss your brand.

      

• Mix decoration methods and colored items to create a complete custom merch collection! We can help you create multiple variations of unique swag for your brand by mixing logo decoration methods, logo colors and product colors. Creating a custom merch collection provides many opportunities to incorporate trending colors, either by a subtle logo accent or by selecting trending merch.

    

 

Next Steps:

• Check out our Merchology Lookbook Fall/Winter Edition for the latest fall and winter merch trends!
• Read our Buyers Guides for inspiration and suggested merch for any event or category
• Learn more about our decoration methods here!
• Check out the 2020 Style Trend Report here!

Let us help you incorporate these trends into your new merch! Contact us today for assistance with placing a new order with your favorite trending colors.