How Corporate Gifts Lead To Higher Employee Retention

Do Corporate Gifts Improve Employee Retention?

Work life has changed drastically over the past few years. With roughly 60% of people still working from home since the start of the pandemic in 2020, work may never be the same again. Likewise, corporate hiring in 2024 looks different than it did three years ago. 

The pandemic fundamentally shifted people’s values, especially when it comes to workplace culture. Because of that shift, job retention is much lower than in the past. Employees now emphasize the importance of a healthier balance between work and home life, and they’re much more likely to jump ship if a company doesn’t provide that. 

As an employer, it’s crucial for your company to optimize every area of work life to ensure greater employee satisfaction and retention. You want to keep the great people on your team, so adapting to these new shifts is key. If you’re wondering how to boost employee retention in 2024, corporate gifting is a great place to start. 

Corporate Gifts Show Off Your Company Culture

Corporate gifts are fantastic for showing off your company culture and highlighting the camaraderie in your office. This is a great way to reinforce your corporate values within the workplace. When it comes to corporate hiring in 2024, employee gifting is also an effective strategy for attracting new job applicants. 

Whether you’re welcoming new employees or showing appreciation for your current team, giving corporate gifts can truly help to improve workplace relationships. Gifts that show you care also boost morale. Ultimately, when your team members believe you truly care about their wellbeing and value their contributions, they’re more likely to remain with your organization.

Personalized Gifts Show You’re Interested in Employees’ Lives

When you give logo-branded employee appreciation gifts, consider gifting something personalized. Personalized gifts are more meaningful than generic ones. They show that you’re paying attention to your team members’ individual interests and preferences. And, in the current climate, employees expect a higher level of attentiveness than ever before. 

Corporate Gifts Increase Productivity

Gifts reward good work, which in turn, increases productivity. When employees are more productive, they feel more accomplished and fulfilled in their daily jobs. As a result, they’re more motivated to stay with the company long-term. This is a win-win for everyone! 

Feeling Appreciated Increases Motivation

Motivation increases as productivity rises. However, when you give corporate gifts to retain employees, that will also boost momentum in the workplace! If employees feel you appreciate their work, they’ll want to continue performing well, which also increases the longevity of their position.

Corporate Gifts Increase Brand Loyalty

Corporate gifts help to reinforce your brand identity, both within and outside the workplace. When you have a strong brand identity--and you represent it well through logo-branded corporate merchandise--this helps your employees feel like they’re part of something bigger than themselves. If you want to inspire your team’s sense of loyalty, place a high value on company gifts and employee retention.

The Right Gifts Can Show Your Company’s Values

Showcasing your company’s values through logo-branded corporate gifts can help your employees connect with your brand on a deeper level. They want to know that matters like sustainability, ethical shopping, and supporting underrepresented groups are important to your company. To that end, we’ve curated our Shop with Purpose collection, which features quality apparel and accessory brands that support environmental and social justice causes. 

Corporate Gifts to Increase Employee Retention

Looking for the best corporate gifts to increase employee retention in 2024? We can’t overstate the link between company gifts and employee retention. Below you’ll find a hand-selected list of logo-branded corporate merch to help you connect with your employees on a deeper level. 

Branded Company Gift Boxes 

Our MerchBoxes are carefully curated merch kits that show your employees how much they’re appreciated. Branded company gift boxes are especially great for remote employees, because you can have the boxes shipped right to their homes! Some of our favorite MerchBoxes for employee retention include: 

• New Hire Necessities, the perfect gift for onboarding new employees! This MerchBox includes a Zusa tumbler, perfect for staying hydrated on their first day at work. Other surprises include a logo-branded Moleskine journal and pen, plus a wireless charger to keep their smartphone powered up. Top it all off with a great backpack from Under Armour that features your logo, and they’re all set! 
• The Attitude of Gratitude MerchBox, which is an excellent employee appreciation gift box! This box features a comfortable, light throw blanket great for any time of year, plus a S’well bottle, book, and cards. We love the Himalayan mood lamp that’s included, as well--it’s especially fitting for a calm work area. 
• The Consciously Curated MerchBox! Employee appreciation and retention are just two pieces of the puzzle; showing your team how much you care about sustainability is another factor. This MerchBox contains eco-friendly custom merch, such as an organic cotton throw blanket, sustainable notebook, computer tote made of recycled materials, and Zusa Sidekick water bottle. Finally, a wireless speaker that doubles as a charging pad will keep your team powered up while listening to their favorite tunes on the go.

  

Shop with Purpose Collection

Our lovingly curated Shop With Purpose collection can help you find the best corporate gifts that align with your company’s values. Communicating your commitment to sustainability is essential for corporate hiring in 2024. At Merchology, we provide some of the world’s top eco-friendly brands, all in one place--so show your team how much you care about making a difference!

Contact Us

Ready to tackle employee retention in 2024? The connection between company gifts and employee retention has never been more clear. Contact us at Merchology to find corporate gifts that will help you increase employee retention and show your team how much you appreciate their hard work!