Top Gifts for Salon Industry Trade Shows
Top Gifts for Salon Industry Trade Shows
Custom Giveaways for Salons
During the years of COVID restrictions, many of us neglected our usual personal care services, such as professional haircuts and styling. Now that we’re moving into a post-pandemic world, people are eager to get back to the salon! We’re ready to once again indulge in those services that make us feel good about ourselves and to enjoy the friendly atmosphere of our favorite salons, spas, and barber shops. In fact, the U.S. Bureau of Labor Statistics predicts huge growth in the personal care services industry, projecting 8.1% growth between 2020 and 2030. Beauty companies can prepare for this opportunity by attending industry tradeshows, and they can make the most of these events by offering high-quality custom giveaways.
Below, we’ll discuss how trade shows can help you improve and market your company in this growing industry. We’ll also share our top ten choices for custom giveaways that will make your booth stand out at your next beauty and salon tradeshow.
How Are Salon Industry Trade Shows Beneficial?
Personal care tradeshows bring together professionals from all sectors of the industry. In addition to hair salons, you’ll find “makeup artists, estheticians, massage therapists, nail techs, and even social media marketers or software companies.” In other words, these expos are one-stop-shops for making connections, trying out products, learning about the latest trends, and building brand awareness.
Here are just a few of the benefits that your business will gain from having a trade show booth, according to beauty education service Salontraining.com:
-
Network with other beauty industry professionals - Face-to-face interaction is the best way to build “relationships . . . that could lead to future opportunities.”
-
Learn about new products and practices - On the expo floor, you have the opportunity to try out hundreds of products and see demos of the newest techniques.
- Spread awareness of your business - A trade show booth is one of the best ways to market your company’s products and services!
At an expo, you have a rapt audience of potential clients. After all, people attend these events because they want to learn about what you have to offer! To make the most of this opportunity, you should load up your tradeshow booth with top-notch branded swag. Great giveaway items will attract visitors to your booth and will make sure they remember your business long after the event is over.
Ten Gifts for Beauty Industry Trade Shows
Merchology can help you find the perfect promotional gifts for your next salon expo! Below you’ll find some of our favorite giveaway products for beauty industry tradeshows. We’ll add your logo to each gift, so your merch will boost your brand visibility and help you create new relationships with potential clients and colleagues.
Custom Edwards Black Cobbler ApronEvery hairstylist needs an array of pocketed aprons to wear on the job. This custom apron is machine washable and is available in multiple colors. Choose the color that looks the best with your logo, which will be added to the front in high-quality embroidery.
The vanilla scent of this beautiful soy wax candle helps to create a luxurious salon experience. Or, recipients can enjoy these branded candles at home after a long day on their feet. Either way, they are a great choice for your beauty and salon expo giveaways. We laser-engrave your logo on the top of each candle’s lid.
The professionals who work hard to pamper us deserve some pampering, too! This custom bamboo body brush features exfoliating bristles to keep skin soft and smooth. With your logo laser-engraved on the handle, recipients will remember your company every time they enjoy a hot bath or shower.
Beauty industry workers know the importance of sun protection, so these branded skincare kits are great custom giveaways for summertime tradeshows. Each kit includes all the skincare you need for a day in the sun:
- SPF 30 sun lotion (3 oz.)
- SPF 30 lip balm (.15 oz.)
- Cooling aloe lotion (3 oz.)
- A zippered carrying pouch, customized with your logo
Plus, this travel kit meets TSA regulations, so folks will have no problem bringing the kit on the plane home or on their next vacation.
Custom SnugZ Tranquility Essential Oil Infused Bath Salts 6.53 oz.
With these relaxing bath salts, you can choose from four different essential oil blends! Your logo is printed on the front of the canister. Pro tip: combine these salts with the above candle and body brush for a luxurious bath-time gift basket! When you hold raffles for branded swag bundles, you can attract more people to your tradeshow booth, and you can collect their contact info.
Branded Leed's Black Oasis Handheld Massage Roller Ball
Massage roller balls are an excellent de-stressor for people who spend their days massaging, cutting and styling hair, or performing manicures. Small and lightweight, they are also easy to transport in bulk to your expo events. Your logo is printed on the removable silicone band of this custom roller ball.
Logo-Embroidered Liberty Bags Natural Susan Canvas Tote
Every attendee needs a sturdy bag to hold all the promotional gifts, sales brochures, and salon information that they gather on the expo floor. If the bag is attractive and high-quality, recipients will continue using it after the event, increasing your brand visibility. Merchology can embroider your logo on dozens of different bags, including this 100% cotton canvas tote.
Logo-Branded RuMe Aspen Baggie All
Small, practical items can be some of the most effective tradeshow gifts. This custom toiletry and makeup organizer can hold toiletries, make-up, product samples, and more. It rolls up to easily fit in a purse, carry-on bag, or salon station drawer. Your logo is screen printed on the front pocket.
Custom Sugar Paper Flax and White Dot Address Book
This custom address book will allow attendees to organize the contact info of all the vendors, colleagues, and clients they meet at the expo! How about you get them started by jotting down your company’s info in each book? We screen print your logo on the back of each of these pretty, polka-dot books.
A cozy robe is probably the most recognizable symbol of a relaxing spa day. This ultra-soft microfleece embroidered robe is adjustable, has pockets, and is customized with your logo embroidered on the chest. Recipients can choose to keep it for themselves or make it available for their clients!
Contact Us
It’s time to get ready for your next salon expo! Contact us at Merchology for more custom giveaways that will make your beauty tradeshow booth a big hit!